Amid the COVID-19 global pandemic, where every day is unpredictable — coupled with extreme financial market fluctuations — it feels like being on a roller coaster without any guardrails. The best way to describe today’s financial marketplace is simply as an economic upheaval. This reminds me of the 1987 stock market crash when I […]
Restarting vs. Resetting Your Business Sales Model Read More »
Why do sales groups and originators fail? While there are many reasons for poor results, one that I see frequently in my sales consulting practice is the “I am different” rationale for not making necessary changes and adapting to a new environment. Yes, every lender has a distinct customer base and marketplace. But, the
The Fallacy of “I am Different” Read More »
We are living in interesting times where fact is fiction and fiction is fact. Whether it is COVID-19 protocols or the idea that everything will go back to “normal” after this upheaval, there are a lot of assumptions and misconceptions that will impact our future course. The new reality for mortgage bankers and all businesses
Successful Selling in a Volatile Market Read More »
I know there is a robust refinance market going on and the Fed just moved to zero. So, why do I want to discuss how to increase sales results when originators have more business than they know what to do with? The reality is that at some point, the unprecedented decline in interest rates
High Probability Selling Activities: The Key to Increased Sales Results Read More »
The “do whatever it takes” sales strategy — a common mantra in mortgage banking — is often promoted as the best way to be successful in selling. This is no surprise when originators are on 100% commission and sales results drive their income. Many managers believe that each producer determines his or her own success
Why Doing “Whatever it Takes” Isn’t Enough to Improve Sales Results Read More »
In recent conversations with mortgage sales managers, many lamented that senior managers at their companies don’t want to hear the truth about potential issues. According to the sales managers I spoke with, senior executives only want to hear how wonderful everything is and that nothing needs to be improved. Furthermore, these sales managers said
Does Your Sales Group Only Encourage “Unicorn” Feedback? Read More »
In financial investing, there is a debate that has gone on for years: Can a non-expert or someone who randomly throws darts at a list of financial stocks make better stock picks than a professional money manager? Known as the “dumb money” strategy, this approach was made famous by Princeton University professor Burton Malkiel. In
Does a “Dumb Money” Strategy Make Sense in Selling? Read More »
Change is a topic that is discussed every day in the business world. Whether it is a better way to manage stress or learning social selling techniques, adopting new habits is essential if an originator wants to succeed in mortgage banking. For most of us, the hard part is making the necessary adjustments in
Baby Steps: The Best Way to Make Selling Changes Read More »
When conducting training on lead generation, I often see originators who are not good speakers in front of a group. Some originators think they don’t need this skill set. Others think they are good at it when frankly they are not. The current environment requires scalable marketing efforts and effectively communicating to groups—whether in person
When You Speak to Groups Does Anyone Listen? Read More »
Every salesperson has personally experienced how dramatically selling has changed in the last five years. Prospects don’t answer their phones or respond to emails as they once did. This is a daily fact of selling life and is very frustrating, especially for veteran originators. Considering the difficulty accessing prospects in the current marketplace, it is
Are Your Originators Still “Telling and Selling”? They Need to Stop! Read More »
