Why “One-Size-Fits-All” Doesn’t Work in Origination

Too often, I see originators selling to every prospect in the same way. It might be that these originators were taught a sales method a long time ago and haven’t updated their skills or have simply become complacent in their selling techniques. Whatever the reason, originators who use a “one-size-fits-all” approach are making a fatal […]

Why “One-Size-Fits-All” Doesn’t Work in Origination Read More »